“Nippon Life Group has always had a culture that puts customers at the heart of everything we do. As part of the global Nippon Group, Acenda will continue to build on this customer-first philosophy. We believe our customer-oriented approach will continue to deliver on the trust Australians have placed in us to protect them and their families and deliver on our promise to be there when they need us.”

Mr Hiroshi Shimizu, Nippon Life Group Chairman

At Acenda, we’re committed to providing the care, confidence, and support to help our customers live abundant and empowered lives.

For over 130 years, we’ve been helping to protect what our customers have worked for and value most – their futures, and those of their loved ones – through access to innovative and flexible insurance solutions. It’s a responsibility we'll never take for granted, as we help our customers build resilience and energy through better ways of living well and provide them with authentic care and support when difficult times need to become new beginnings.

We first became an independent life insurer, as MLC Life Insurance, when Nippon Life Group acquired 80% of MLC Limited in 2016. Founded in 1889 and based in Osaka, Japan, Nippon Life Group is one of the world’s leading life insurers, with 15 million customers and an unwavering customer-focused culture.

Now, Nippon Life Group is further strengthening its commitment to the Australian life insurance market and enhancing our customer-first capabilities – by facilitating our merger (subject to regulatory approvals) with another long-standing provider in our industry, Resolution Life Australasia. Together, we'll be known as Acenda, creating one of Australia’s largest life insurance businesses. You can learn more about this change here.

Our purpose and history

Acenda combines a strong heritage with future growth. Enriched by the strength of our 139-year history, we are committed to continuing to grow and evolve to meet the changing needs of our customers, delivering Australians confidence for life. In this new era, we'll provide more protection to more Australians.

Our people

When our customers entrust us with safeguarding what matters most to them, it’s a responsibility we take to heart. Our Executive Officers are responsible for overseeing our day-to-day operations, ensuring we consistently deliver on our promise to our customers, partners, and industry.

Our sustainability vision

To us, protecting the lives of our customers means protecting the health of our planet. See how we’re growing our business in line with the social and environmental principles set out in our Sustainability Strategy and Action Plans. 

Our commitment to reconciliation

We’re committed to achieving a more equitable future for all Australians. Download our Reconciliation Action Plan to learn about what we’re doing to advance Aboriginal and Torres Strait Islander reconciliation.

Awards and recognition

Our insurance products and services have won countless industry awards and accolades over the years, demonstrating our customer-centric approach to creating industry-leading insurance solutions.

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